Encinitas SEO Services

Yes, local search engine optimization is an awesome way to attract customers. It takes a lot of effort to rank a business properly for local results. These local results depend on prominence, which is a measure of how well known and trusted your company is in Encinitas and the surrounding area.

Multiple details add to local prominence in the eyes of a search engine: citations, backlinks, and customer reviews. While search engines use many other points of data to rank your web site, none are more important than these:

1. Citations – Mentions of your local business that have your business name, address, and phone number. You need Google My Business, Yelp, Local.com, and 45 other listings. The core listings needed to get good rankings locally are made up of those 48 listing sites, however there are a total of 125 that you should have created and managed to get the best ranks possible.

2. Customer Reviews – Reviews convince users that your service or product is great. An estimated 82% of people searching for local businesses rely on reviews to make their decisions. Search engines know this, and because the search engines are focused on user experience, they calculate the value of positive reviews to develop better search results. The right Encinitas SEO company should help you get and manage reviews for your business listings online.

3. Links – Backlinks have been the root of successful SEO campaigns for two decades, and thats not going to change anytime soon. You need quality backlinks that are relevant to your website that will help it rank high in the search results. Local businesses need links from strong local groups like the Encinitas Chamber of Commerce or local groups like BNI.

At our company, we create and maintain your citations for you. We also help you get customer reviews and make sure they are posted to the right profiles that will help drive in new business. In addition to everything else we do as SEO experts, we also work to build the most relevant and highest quality backlinks we can for your company every week.

We have been building websites since the early 90s and optimizing them for search engines before SEO was a term people used. Our experience will get your company results. We spend our mornings studiying up on daily trends in our industry including changes to the search engines or new software that might help us rank your sites faster. This dedication to the job makes sure you’re getting the best work possible.

We’ve helped every category of business, from non-profits to large international companies and back to little mom and pop stores on Main St. We love this job, and can’t imagine doing anything else. You will see this after hiring us.

Only 44% of the local business profiles on Google, the local entries on the maps in search results, are claimed and maintained by their owners. The rest were created automatically and not optimized. As you can see, most of the competition aren’t doing SEO either. In almost every city, in nearly every industry, search engine optimization will get you to the front page with an affordable budget.

For the competitors that have done some basic work and claimed their profiles, and maybe even done a little on-page of their website, you can still move ahead of them quickly by hiring an experienced SEO firm like ours. When the search engines change their ranking algorithms a few times a year, your competition will fall behind and lose rankings while you’re kept up to date with the latest trends and ranking factors. That leads to more sales for you.

With simple SEO pricing we’re sure there isn’t a better deal on Local SEO. With years of experience, and work in the field, we will get your website ranked and your business more new customers.