Iowa City SEO Services

Yes, search engine optimization is a great way to grow your company. It takes a lot of time and effort to rank a company properly in local search results. These local results depend on prominence, which is a measurement of how well known and trusted your business is in Iowa City and the surrounding area.

Multiple details add to prominence in the eyes of Google: citations, backlinks, and customer reviews. While Google uses many points of data to rank your web site, nothing is more important than these 3:

1. Citations/Listings – Mentions of your local business that have your company name, address, and phone number. These start with Google My Business, Yelp, Local.com, and 48 total sites. The core listings needed to rank well locally are made up of those 48 sites, however there are a total of 125 that you should have created and managed to secure the best ranks possible.

2. Positive Reviews – Reviews convince users that your service or product is great. An estimated 82% of searchers looking for local companies rely on customer reviews to help make their decisions. Google knows this, and because the search engines are focused on user experience, they count positive reviews to produce better search results. The right Iowa City SEO firm can help you get more positive reviews for your business profiles online.

3. Backlinks – Links have been the mainstay of successful search engine optimization campaigns for 15 years, and thats not going to change anytime soon. You still need quality links that are relevant to your website that will help it rank high in the search results. Local businesses need specific links from important groups like the Iowa City Chamber of Commerce or local groups like BNI.

Here at Local SEO Company, we build and maintain your listings for you. We also help you gather reviews and make sure they are posted to the right business listings that will help drive in new customers. Along with everything else we do as SEO experts, we also create the most relevant and highest quality backlinks we can for your company every month.

We have been creating websites since the early 90s and optimizing them for search engines before SEO was a term people used. Our years of experience will get your company results. Every morning we spend reading up on daily trends in our industry including changes to the search engines or new SEO tools that might help us do our jobs better. This commitment to excellence makes sure you’re getting the best ranks possible.

We’ve helped every business type, from non-profits to large multi-national conglomerates and back to little stores on Main St. We love this job, and wouldn’t want to be doing anything else. And we think you’ll see this after hiring us.

Only 44% of the business profiles on Google My Business, the local entries in the search results on the map, are claimed and maintained. The rest are automated and not optimized. This shows most of the competition haven’t claimed their profiles and aren’t doing SEO either. In nearly every industry, in almost every city, search engine optimization will get you to the first page of results with the right size budget.

If your competitors have done basic local SEO and claimed their company profile, and done a little on-site of their site, you can still move ahead of them affordably by hiring an experienced SEO company like ours. Search engines like Google change their ranking algorithms multiple times a year, your competition will fall behind while we keep you up to date with the latest trends and ranking factors. That means more customers for your company.

With affordable SEO pricing we’re sure there isn’t a better deal on search engine optimization. With many years of experience, and work in the field, we will get your website ranked and your company more new customers.