What is Search Engine Optimization? SEO is an art form when implemented by experts. It’s the act of off-site and on-page work to get a website highly ranked in search engines. With a great SEO team working with you, your business will rank and the visits to your website will convert into new customers.
Search Engine Optimization at one point was all about outsmarting the search engines employees, and the algorithms they program. That was the old days, and it has been many years since that was really possible. Over the past 10 years, Google’s search team have worked hard to make their algorithms rank websites that are easier to use and more intuitive. They want you to produce sites and written content for the user, not for the search engine. If your first goal is to get high rankings, they can tell. The most important thing anyone can learn in this industry is that we will never be smarter than the employees these companies hire for many millions of dollars to write their software. So we’ve learned to work with them and stop fighting them.
Having your site noticed by searchers is the most inexpensive way to get new customers today. Can you remember ever using a real phone book? Most people can’t. People exclusively use Google, Bing, or Yahoo.
When search engine optimization gets implemented correctly, the visitors it drives to your website will be highly targeted and very valuable. If the SEO on your site isn’t done at all, or worse it’s done incorrectly; then you’re just throwing away potential customers. Without a great strategy for Search Engine Optimization in Lakeland you are helping your competitors.
This industry changes every few months, the search engines like Google are always getting better. We get asked about short-term contracts frequently. The correct answer here is, of course, no we shouldn’t do one month or two. It isn’t going to be enough time for a site to get and hold on to long-term ranks, especially on page one of Google. We work every month for our customers because it is needed to win and maintain the keywords and website visitors they need to grow their businesses.
We have a lot of tips on our site, specifically on our SEO blog. If you feel capable of doing your own SEO then we wish you success. However, most business owners in Lakeland are too busy running their businesses to spend the necessary amount of time on their sites. That’s where we come in, if you don’t have the time to do it right, contact us and we’ll get the job done for you! Your website is our business if you win we keep happy clients. We are highly motivated and want to start today. Hire us today for local Lakeland SEO Services.