What is Search Engine Optimization? SEO is art when implemented by professionals. It is the act of off-site and on-page work to get a website ranking high in search engines. With a good SEO team behind you, your company will appear in searches and the visits to your website will convert into paying customers.
Search Engine Optimization used to be all about beating the search engines engineers, and the software they programmed. That was the beginning, and it has been many years since that was an easy task. In the past 10 years, Google’s employees have made their algorithms rank websites that are easier for customers to use and more functional. They want you to make sites and written content for the user, not for the search engine. If your only goal is to get high rankings, they can tell. The most important thing you should learn in the SEO industry is that we will never be more intelligent than the employees these companies hire for millions of dollars to write their algorithms. So we’ve learned to stop fighting them and start working with them.
Getting your site noticed by searchers is the easiest way to get new customers today. Can you remember the last time you used an actual phone book? Most people can’t. People exclusively use Google, Bing, or Yahoo.
When search engine optimization gets done correctly, the visitors it drives to your site will be highly targeted and exceedingly valuable. If the SEO on your website isn’t done at all, or worse it’s done incorrectly; then you are just throwing away potential business. Without a great plan for Local SEO in Lancaster you are helping your competitors.
Our job changes every few months, the search engines like Google are always getting better. We get asked to take short-term contracts all the time. The only answer here is, of course, no we shouldn’t do 1 month or 2. Its not enough time for any site to earn long-term ranks, especially on the first page of Google. We do work every month for each of our clients because it is essential to maintain the keywords and traffic they need to grow their companies.
We offer tips on our website, specifically on our SEO blog. If you feel capable of doing your own search engine optimization then we wish you success. But most entrepreneurs in Lancaster are too busy running their businesses to dedicate the necessary amount of time to their websites. That is where we come in, if you don’t have the time to do your SEO right, hire us and we will get it all done for you! Your website is our business if you win we keep happy clients. We are extremely motivated and want to start today. Contact us today for local Lancaster SEO Services.