What is Search Engine Optimization? SEO is an art form when practiced by professionals. It’s the art of off-site and on-page work to get a site highly ranked in Google and other search engines. With a good SEO team behind you, your business will rank and the traffic to your site will turn into paying customers.
SEO at one point was all about beating the search engines employees, and the algorithms they program. That was the start, and it has been a long time since that was the right way to do this work. In the past 10 years, Google’s search team have worked hard to make their algorithms rank websites that are easier for customers to use and more functional. They want you to create websites and content for your users, not for the search engine. If your only goal is to rank high, they can tell. The most important thing you should learn in this industry is that we’ll never be more intelligent than the programmers these companies hire for many millions of dollars to write their algorithms. So we have learned to stop fighting them and start working with them.
Having your website seen by searchers is the best way to get new customers today. Do you remember ever using a real phone book? Most people can’t. People only use Google, Bing, or Yahoo.
When SEO is done right, the traffic it drives to your site will be targeted and exceedingly valuable. If the SEO work on your website isn’t done, or worse it’s done incorrectly; then you’re just throwing away potential sales. Without a great plan for SEO in Portland you are giving up business to your competitors.
This industry changes every other month it seems, the algorithms are always getting better. We get asked about short-term contracts frequently. The only answer here is, of course, no we won’t do 1 month or 2. Its not enough time for a site to earn long-term ranks, especially on the first page of Google. We work every month for each of our customers because it is required to rank for the keywords and website visitors they need to grow their companies.
We have a lot of tips on our site, specifically on our SEO blog. If anyone feels up to the task of doing their own search engine optimization we wish them all the success in the world. However, most entrepreneurs in Portland are too busy running their businesses to spend the necessary amount of time on their sites. That’s where Local SEO Company comes in, if you don’t have the time to do your SEO right, hire us and we’ll get it all done for you! Your website is our business if your company grows we keep happy clients. We are very motivated and want to start today. Contact us today for local Portland SEO Services.