Scranton SEO Services

Yes, SEO is a great way to attract new customers. It takes a lot of time and effort to rank a website properly for local search results. Local search results depend on prominence, which is a measure of how well known and trusted your company is in Scranton and the general area.

Many factors contribute to local prominence in Google’s algorithm: listings, links, and customer reviews. While Google uses many other points of data to rank your site, none are more important than these three things:

1. Citations – These are mentions of your company that have your company name, address, and phone number. These start with Google My Business, Yelp, Local.com, and 45 other sites. The core listings needed to get good rankings locally are made up of those 48 sites, but there are about 125 more that you will want created and managed to get the best ranks possible.

2. Reviews – Reviews prove to users that your service or product is the best. Experts estimate 82% of people searching for local businesses rely on customer reviews to help make decisions. Search engines know this, and because the search engines are focused on better user experience, they calculate the value of positive reviews to produce better search results. A great Scranton SEO firm should help you increase the number of positive reviews for your business profiles online.

3. Backlinks – Backlinks have been the root of successful search engine optimization campaigns for 15 years, and thats not going to change anytime soon. You still need quality links that are relevant to your site so it can rank high in the search results. Local companies need specific links from important groups like the Scranton Chamber of Commerce or local groups like BNI.

At Local SEO Company, we create and manage your citations for you. We also help you get reviews and make sure they are posted to the best business listings to drive in new customers. In addition to everything else we do as search engine optimization experts, we also work to create the most relevant and highest quality backlinks we can for your business every month.

We have been building websites since the early 90s and optimizing them for search engines before search engine optimization was a term people used. Our experience will deliver your company results. We spend our mornings studiying up on the latest trends in the industry including changes to the search engines or new SEO tools that might help us rank your sites faster. This dedication makes sure you are getting the best work possible.

We’ve helped every business type, from non-profits to large multi-national conglomerates and back to little stores on Main St. We love this job, and wouldn’t want to be doing anything else. You will see this when working with us.

Less than half of the local business profiles on Google My Business, the local entries in the search results on the map, are claimed. The other 56% were created automatically and not optimized. As you can see, most of your competition haven’t claimed their profiles and aren’t doing SEO either. In almost every city, in nearly every industry, SEO will get you to the front page with the right size budget.

For the competitors that have done basic local SEO and claimed their company profile, and done some optimization of their site, you can still move ahead of them by hiring SEO experts like us. Search engines like Google change their ranking factors every times a year, your competitors will fall behind and lose rankings while we keep your SEO up to date with the latest trends. That leads to more sales for you.

With simple SEO pricing we’re positive there isn’t a better deal on SEO. With many years of experience, and work in the field, we will get your website optimized and your company more sales.