What is Search Engine Optimization? SEO is art when practiced by experts. It is the art of off-site and on-page work to get a site highly ranked in search engines like Google. With a great SEO team behind you, your company will rank and the visits to your website will turn into many new customers.
Search Engine Optimization used to be all about beating the search engines engineers, and the algorithms they made. That was the beginning, and it has been a long time since that actually worked. Over the past 10 years, Google’s employees have made their software rank sites that are easier to use and more intuitive. They want you to make websites and written content for the user, not for the search engine. If your first goal is to rank high, they can tell. The most important thing you should learn in this industry is that we’ll never be more intelligent than the programmers these companies hire for millions of dollars to write their software. So we have learned to stop fighting them and start working with them.
Getting your site seen by searchers is the best way to get new customers today. Can you recall ever using a phone book? A lot of people can’t. People exclusively use Google, Bing, or Yahoo.
When SEO is implemented properly, the visitors it drives to your site will be targeted and extremely valuable. If the SEO work on your site isn’t done, or worse it’s done wrong; then you are losing potential business. Without the right strategy for Search Engine Optimization in Scranton you are helping your competitors.
The game changes every other month it seems, the search engines like Google are always getting better. We are asked to take short-term contracts frequently. The correct answer here is, of course, no we won’t do 1 month or 2. It isn’t going to be enough time for a website to get and maintain long-term ranks, especially on the first page of Google. We do work every month for every one of our clients because it is required to rank for the keywords and website traffic they need to grow their companies.
We have a lot of tips on our website, specifically on our blog. If you are up to the task of doing your own SEO then we wish you all the success in the world. But most entrepreneurs in Scranton are too busy running their businesses to spend the necessary amount of time on their websites. That is where we come in, if you can’t do your SEO right, contact us and we’ll get the job done for you! Your success is our business if you win we keep happy clients. We are very motivated and can’t wait to start. Contact us today for local Scranton SEO Services.