Waterloo SEO Services

Yes, SEO is an awesome way to attract new customers. It takes a lot of time and effort to rank a company properly in local results. These local results depend on prominence, which is a measure of how trusted and well known your business is in Waterloo and the surrounding area.

Multiple factors contribute to local prominence in Google’s algorithm: listings, backlinks, and reviews. While search engines use many other data points to rank your web site, nothing is more important than these:

1. Citations/Listings – These are mentions of your local business that have your business name, address, and phone number. These start with Google My Business, Yelp, Local.com, and 48 total listings. The core citations needed to rank well locally are made up of those 48 websites, however there are over 100 more that you should have created and managed to ensure the best ranks possible.

2. Customer Reviews – Reviews show users that your service or product is the best. Experts estimate 82% of people searching for local companies rely on customer reviews to make their decisions. Google knows this, and because the search engines are focused on user experience, they use the number of positive reviews to develop better search results. A great Waterloo SEO firm can help you get and manage positive reviews for your business listings online.

3. Backlinks – Backlinks have been the core of successful SEO campaigns for 20 years, and thats not going to change soon. You still need quality backlinks that are relevant to your website so it can rank high in search results. Local businesses need good links from important groups like the Waterloo Chamber of Commerce or local networking groups like BNI.

At our company, we create and maintain your citations for you. Our team will help you gather reviews and make sure they are posted to the right profiles to drive in new business. Along with everything else we do as search engine optimization specialists, we also work to create the most relevant and highest quality backlinks we can for your business every week.

We have been building websites since the early 90s and optimizing them for search engines before SEO was a term people used. Our years of experience will deliver your company results. Every morning we spend studiying up on the latest news in our industry including changes to the search engines or new software that might help us do our jobs better. Our dedication to the job makes sure you are getting the best work possible.

We’ve helped every type of business, from non-profits to large multi-national conglomerates and back to little mom and pop stores on Main St. We love this job, and can’t imagine doing anything else. You will see this after hiring us.

Only 44% of the business profiles on Google My Business, the ones that can show up in the search results on the map, are claimed and maintained. The other 56% are automated profiles and not optimized. This means most of the competition haven’t claimed their profiles. In nearly every industry, in almost every city, search engine optimization will get you to the front page with an affordable budget.

If competitors have done some basic work and claimed their company profile, and maybe even done some on-site of their website, you can still get ahead of them quickly by hiring SEO specialists like us. Google and other search engines change their ranking algorithms multiple times a year, your competitors will fall behind while we keep you up to date with the latest ranking factors. That means more sales for your company.

With simple, affordable SEO pricing we know there isn’t a better deal on Local SEO. With years of experience, and work in the field, we will get your site ranked and your business more customers.