Local SEO is the work needed to get a website to appear in search results that Google shows maps and phone numbers on, and into listing sites that local searchers use to find companies like Local.com. Search engines have decided that these searches show local intent, maybe to hire a contractor or visit a store. The work to get listed on these results is different than the organic results.
Many components go into appearing in these results, and it’s really time-consuming to do right. The most important factor is the Name, Address and Phone Number which we call NAP in the SEO industry. These have to be written out precisely the same on your site, your Google My Business profile, and on all of the citation sites that you have profiles. That means if you write your address as “123 Main St, #4, New York, NY” on your site then you can’t do it differently like “123 Main St. Suite Four, New York, NY”. Search engines use these address mentions to discover other web pages that are about your organization. These listings are called citations. If a search engine can’t match up the name, address, and phone number properly then it might miss a citation. You need many citations to rank well on the maps. Getting any of this wrong is a big mistake.
Here at Local SEO Company, we see to it that every mention on your website and every listing site matches perfectly. For the local citation sites you don’t already have, we work to create those profiles. You need at least 48 specific citations on listing sites to be highly ranked for valuable search keywords. There are over 125 additional important listing sites. Some are specific to an industry, but we make as many of them as we can to get you the best rankings possible.
After citations and listings are taken care of the next big factor is reviews. Search engines want you to have reviews created by customers on your profiles and your website. We provide tools that manage asking customers for reviews and help you display them in ways that search engines like. This has the added benefit of showing stars on some of your entries in search results, and searchers are more likely to click on websites if they see positive reviews.
Hire our SEO company and you’re hiring the best. With our Cajun restaurant SEO services we’ll get you ranked and provide you all of the tools you need to monitor your progress.