Local Search Engine Optimization is the work needed to get a website to turn up in search results that Google shows maps and contact information on, and into citation sites that local searchers use to find companies like Manta. Search engines have decided that these searches show local intent, maybe to hire someone or visit a store. The effort to get listed on these results differs from the organic results.
Many factors work together to get you into these results, and it’s surprisingly time-consuming to do right. The most important factor is the Name, Address and Phone Number which are referred to as NAP in the SEO industry. This information needs to be written out exactly the same on your site, your Google My Business profile, and on all of the listing websites that you have profiles. If you write your address as “123 Main St, #4, New York, NY” on your website then you can’t write it differently like “123 Main St. Suite Four, New York, NY”. Search engines use these address mentions to identify other web pages that list your organization. These are called citations. If a search engine can’t match the name, address, and phone number properly then it might miss the citation. You need many citations to rank well on the maps. Making a mistake here will cost your greatly.
Here at Local SEO Company, we ensure that the address on your website and every listing site matches exactly. For the local citation sites you don’t have, we work to create those profiles. You need at least 48 specific citations on listing sites to get ranked for hard-to-win search keywords. There are an additional 125 important listing sites. Some are specific to an industry, but we make all that we can to get you the best rankings possible.
After listings and citations are taken care of the next big factor is reviews. Search engines want you to have customer created reviews on your profiles and your website. We have tools that manage asking customers for reviews and display them on your website. This has the added benefit of showing stars on some of your entries in Google results, and new customers are more likely to click on websites if they see good reviews.
Hire our SEO firm and you’re hiring the best. With our Filipino restaurant SEO services we will get you ranked and provide you all of the tools you need to monitor our progress.