Local SEO is the work needed to get a website to show up in search results that Google shows maps and phone numbers on, and into listing sites that local searchers use to find companies like City Squares. Search engines have decided that these search terms express local intent, maybe to hire a contractor or visit a store. The work to get listed on these results differs from the standard organic results.
Many components go into appearing in these results, and it’s surprisingly time-consuming to do right. The most important factor is the Name, Address and Phone Number which are referred to as NAP in the industry. These need to be written out exactly the same on your website, your Google My Business profile, and on all of the listing websites that you have profiles. That means if you write your address as “123 Main St, #4, New York, NY” on your site then you can’t do it differently like “123 Main St. Suite Four, New York, NY”. Google uses these NAP mentions to discover other web pages that are about your organization. These are called citations. If a search engine can’t match up the name, address, and phone number properly then it might miss a citation. You need many citations to rank well on the maps. Making a mistake here will cost your greatly.
Here at our company, we see to it that the address on your website and every citation site matches perfectly. For the local citation sites you don’t have, we work to create those profiles. You need a minimum of 48 specific citations on listing sites to get ranked for hard-to-win search keywords. There are an additional 125 listing sites that are important. Some are industry specific, and we create all that we can to get you the highest rankings possible.
After citations and listings are taken care of you need to focus on reviews. Search engines want you to have real customer created reviews on your profiles and your Jamaican restaurant website. We offer tools that help you ask customers for reviews and display them on your website. This addition has the added benefit of showing stars on some of your entries in search results, and customers are more likely to click on websites if they see good reviews.
When you hire our SEO firm, you’re hiring the best. With our Jamaican restaurant SEO services we’ll get you ranked and provide you everything you need to monitor our progress.