Local SEO is the art of getting a website to show up in search results that Google shows maps and phone numbers on, and into citation sites that local searchers use to find companies like Yelp. Search engines have decided that these searches express local intent, maybe to hire a contractor or visit a store. The work to get listed on these results differs from the organic results.
Many components work together to get you into these results, and it’s surprisingly time-consuming to do right. The most important element is the Name, Address and Phone Number which we call NAP in the SEO industry. This information needs to be written out exactly the same on your site, your Google My Business profile, and on all of the citation websites that you have profiles. If you write your address as “123 Main St, #4, New York, NY” on your website then you can’t spell it differently like “123 Main St. Suite Four, New York, NY”. Search engines use these NAP mentions to discover other web pages that list your organization. These are called citations. If a search engine can’t match the name, address, and phone number precisely then it might miss a citation. You need many citations to rank well on the maps. Making a mistake here will cost your greatly.
Here at Local SEO Company, we ensure that the address on your website and every listing site matches perfectly. For the local citation sites you don’t have, we make those profiles. You need at least 48 specific citations on listing sites to get ranked for good search keywords. There are over 125 additional important listing sites. Some are specific to an industry, but we create all that we can to get you the best rankings possible.
After citations and listings are taken care of the next big factor is reviews. Search engines want you to have real customer created reviews on your profiles and your website. We provide tools that manage asking customers for reviews and display them on your website. This addition has the added benefit of displaying stars on some of your entries in Google results, and searchers are more likely to click on websites if they see good reviews.
Hire our SEO company and you’re hiring the best. With our Pho restaurant SEO services we will get you ranked and provide you all of the tools you need to monitor your progress.