Local SEO is the act of getting a company to show up in search results that Google shows maps and contact information on, and into listing sites that local searchers use to find companies like Local.com. Search engines have decided that these search terms have local intent, maybe to hire a contractor or visit a store. The effort to get a company listed on these results differs from the organic results.
Many factors work together to get your company into these results, and it’s highly time-consuming to do right. The most important element is your companies Name, Address and Phone Number which we call NAP in the SEO industry. This information has to be written out precisely the same on your website, your Google My Business profile, and on all of the citation sites that you have profiles. If you write your company address as “123 Main St, #4, New York, NY” on your website then you can’t write it differently like “123 Main St. Suite Four, New York, NY”. Google uses these NAP mentions to detect other web pages that are about your company. These listings are called citations. If a search engine can’t match up the company name, address, and phone number correctly then it might miss the citation. You need many citations to rank well on the maps. Making a mistake here will cost your company greatly.
Here at Local SEO Company, we ensure that the business address on your website and every citation site matches exactly. For the citation sites you don’t have, we create those profiles. You need at least 48 specific citations on listing sites to get highly ranked for hard search keywords. There are over 125 additional listing sites that are important. Some of these sites are specific to an industry, and we work to create all that we can for your company to get you the best rankings possible.
After listings and citations are taken care of you need to focus on reviews. Google wants you to have real customer created reviews on your profiles and your company website. We offer tools that manage asking customers for reviews and help you display them in ways that Google likes. This has the added benefit of showing stars on some of your entries in search results, and searchers are more likely to click on websites if they see good reviews.
When you hire our SEO company, you’re hiring the best. With our construction SEO services we will get you ranked and provide you all of the tools you need to monitor our progress.