Local SEO is the art of getting a business to turn up in search results that Google shows maps and phone numbers on, and into citation sites that local searchers use to find companies like Local.com. Search engines have decided that these searches indicate local intent, maybe to hire a contractor or visit a store. The effort to get a company listed on these results is different than the organic results.
Many factors help you appear these results, and it’s very time-consuming to do properly. The most important factor is your company Name, Address and Phone Number which we call NAP in the industry. These need to be written out precisely the same on your company site, your Google My Business profile, and on all of the citation websites that you have profiles. That means if you write your business address as “123 Main St, #4, New York, NY” on your site then you can’t spell it differently like “123 Main St. Suite Four, New York, NY”. Google uses these NAP mentions to discover other web pages that are about your company. These listings are called citations. If a search engine can’t match up the company name, address, and phone number properly then it might miss the citation. You need many citations to rank well on the maps. So getting this wrong is a huge mistake.
Here at our company, we see to it that every mention on your website and every listing site matches exactly. For the listing sites you don’t have, we make those profiles. Your business needs at least 48 specific citations on listing sites to be ranked for valuable search terms. There are over 125 additional important listing sites. Some are specific to an industry, but we make as many of them as we can for your company to get you the highest rankings possible.
After listings and citations are taken care of you need to focus on reviews. Google wants you to have reviews created by real customers on your profiles and your company website. We provide tools that help you ask customers for reviews and help you display them in ways that search engines like. This addition has the added benefit of displaying stars on some of your entries in search results, and customers are more likely to click on websites if they see positive reviews.
Hire our SEO company and you’re hiring the best. With our divorce lawyer SEO services we’ll get your business ranked and provide you all of the tools you need to monitor your progress.