Local SEO is the work needed to get a business to show up in search results that Google shows maps and phone numbers on, and into citation sites that local searchers use to find companies like . Search engines have decided that these search terms indicate local intent, maybe to hire a contractor or visit a store. The work to get a company listed on these results is different than the organic results.
Many components work together to get your company into these results, and it’s extremely time-consuming to do right. The most important component is your business Name, Address and Phone Number which are referred to as NAP in the industry. These need to be written out exactly the same on your business website, your Google My Business listing, and on all of the citation sites that you have profiles. That means if you write your business address as “123 Main St, #4, New York, NY” on your website then you can’t spell it differently like “123 Main St. Suite Four, New York, NY”. Google uses these address mentions to identify other web pages that list your company. These listings are called citations. If a search engine can’t match up the company name, address, and phone number precisely then it might miss the citation. You need many citations to rank well on the maps. Making a mistake here will cost your business greatly.
Here at Local SEO Company, we make sure that every mention on your website and every listing site matches perfectly. For the local citation sites you don’t already have, we produce those profiles. You need at least 48 specific citations on listing sites to be highly ranked for valuable search keywords. There are over 125 additional important listing sites. Some are specific to an industry, but we make all that we can for your company to get you the best rankings possible.
After citations and listings are taken care of the next big factor is reviews. Search engines want you to have reviews created by real customers on your profiles and your website. We have tools that manage asking customers for reviews and display them on your website. This has the added benefit of showing stars on some of your listings in search results, and new customers are more likely to click on companies websites if they see positive reviews.
Hire our SEO firm and you’re hiring the best. With our financial lawyer SEO services we’ll get your business ranked and provide you everything you need to monitor our progress.