Local SEO is the work needed to get a company to show up in search results that Google shows maps and phone numbers on, and into citation sites that local searchers use to find companies like Merchant Circle. Google has decided that these search terms indicate local intent, maybe to hire a contractor or visit a store. The work to get listed on these results is different than the standard organic results.
Many factors help you appear these results, and it’s highly time-consuming to get it done properly. The most important component is your company Name, Address and Phone Number which we call NAP in the industry. These need to be written out exactly the same on your business website, your Google My Business profile, and on all of the citation sites that you have profiles. That means if you write your address as “123 Main St, #4, New York, NY” on your website then you can’t spell it differently like “123 Main St. Suite Four, New York, NY”. Search engines use these NAP mentions to discover other web pages that are about your company. These listings are called citations. If a search engine can’t match up the company name, address, and phone number precisely then it might miss a citation. You need many citations to rank well on the maps. Getting any of this wrong is a big mistake.
Here at Local SEO Company, we make sure that every mention on your website and every citation site matches exactly. For the local citation sites you don’t have, we work to create those profiles. You need a minimum of 48 specific citations on listing sites to be highly ranked for hard-to-win search terms. There are an additional 125 important listing sites. Some are specific to an industry, and we create all that we can for your company to get you the highest rankings possible.
After citations and listings are taken care of you need to focus on reviews. Search engines want you to have reviews created by real customers on your profiles and your website. We offer tools that help you ask customers for reviews and help you display them in ways that search engines like. This has the added benefit of showing stars on some of your entries in Google results, and customers are more likely to click on websites if they see good reviews.
When you hire our SEO company, you’re hiring the best. With our mover SEO services we will get you ranked and provide you everything you need to monitor the progress.